Portuguese and British hoteliers′ attitudes towards the importance of tourist boards and various forms of training are examined, as well as aspects of “environment”, in terms of how these factors might contribute to hotel development. Differences between UK and Portuguese hotel sectors are...

Describes a preliminary model for assisting national tourism organizations (NTOs) in the allocation of promotional budgets to international travel markets so as to optimize their marketing objectives. The model (TOUREX) is a knowledge‐based system. Discusses findings (that allow enhancement...