This study investigates the Bass Diffusion model. Bass' parameters of innovation (p) and imitation (q) help explain adoption, and the ratio of these parameters sheds insights on critical mass. This study compares the parameters p and q across 13 internet diffusion datasets in five tourism...

This collection of papers represents a unique opportunity of sharing knowledge with researchers, bridging the fields of travel, tourism, information and communication technologies. This year's research papers and work in progress presentations cover topics including meta research and education,...