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Social Media in Travel, Tourism and Hospitality : Theory, Practice and Cases

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Cover -- Title Page -- Copyright Page -- Contents -- List of Figures -- List of Tables -- List of Contributors -- List of Abbreviations and Acronyms -- Introduction -- PART 1 WEB 2.0: STRATEGIC AND OPERATIONAL BUSINESS MODELS -- 1 Introduction to Part 1 -- 2 Web 2.0 and Networks in Wine Tourism:...