Purpose The potential for e-commerce is limited by a trust deficit when traders do not interact in a physical, bricks-and-mortar context. The theory of information richness posits that equivocal interactions, such as ones requiring trust, can be facilitated through communication media that...

Is India’s high fractionalization associated with mistrust between its two main religious communities? An inter-ethnic trust game field experiment confirms intergroup bias in mutually lower offers between urban Muslims and Hindus in Mumbai. There are no differences in trustworthiness based on...