Narrow search
Showing 1 - 9 of 9
Cover Image
Objectivity in marketing theory and research
Hunt, Shelby D. - 2009
Persistent link: https://www.econbiz.de/10003794756
Cover Image
Doctoral seminars in marketing theory : for incorporating the history of marketing practice and thought
Hunt, Shelby D. - In: Journal of historical research in marketing 2 (2010) 4, pp. 443-456
Persistent link: https://www.econbiz.de/10008809043
Cover Image
On the founding of the Journal of Macromarketing
Hunt, Shelby D. - In: Journal of macromarketing : examining the interactions … 31 (2011) 2, pp. 199-214
Persistent link: https://www.econbiz.de/10009154822
Cover Image
Social responsibility and personal success : are they incompatible?
Wood, Van R. - In: Journal of business research : JBR 14 (1986) 3, pp. 193-212
Persistent link: https://www.econbiz.de/10001021684
Cover Image
Competition as an evolutionary process and antitrust policy
Hunt, Shelby D.; Arnett, Dennis B. - In: Journal of public policy & marketing : JPP & M ; an … 20 (2001) 1, pp. 15-26
Persistent link: https://www.econbiz.de/10001620947
Cover Image
Commentary on "developing successful theories in marketing : insights from resource-advantage theory"
Campbell, Colin - In: AMS review : official publication of the Academy of … 1 (2011) 2, pp. 93-94
Persistent link: https://www.econbiz.de/10009679347
Cover Image
Systematic reflection as a learning opportunity
Brasel, S. Adam - In: AMS review : official publication of the Academy of … 1 (2011) 2, pp. 90-92
Persistent link: https://www.econbiz.de/10009679348
Cover Image
Commentary on "developing successful theories in marketing : insights from resource-advantage theory"
Schlegelmilch, Bodo B. - In: AMS review : official publication of the Academy of … 1 (2011) 2, pp. 85-89
Persistent link: https://www.econbiz.de/10009679349
Cover Image
Why consumers believe they are being ripped off
Hunt, Shelby D.; Nevin, John R. - In: Business horizons 24 (1981) 3, pp. 48-52
Persistent link: https://www.econbiz.de/10003582974