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Effective factors on urban brand and their prioritization from perspective of international tourists (case study: Tehran's Milad Tower)
Zarandi, Hossein Mohammadpour; Hassani, Ali; Aminian, Naser - In: Journal of urban economics and management : a quarterly … 4 (2016) 14, pp. 115-136
Persistent link: https://www.econbiz.de/10011560761
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Brand Louisiana: capitalizing on music and cuisine
Slater, Jan - In: Destination branding : creating the unique destination …, (pp. 226-241). 2008
Persistent link: https://www.econbiz.de/10003845427
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Brand Philadelphia: the power of spotlight events
Smith, Michael F. - In: Destination branding : creating the unique destination …, (pp. 261-278). 2008
Persistent link: https://www.econbiz.de/10003845434
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Place brands across U.S. cities and growth in local high-technology sectors
Scarborough, William J.; Crabbe, Rowena - In: Journal of business research : JBR 130 (2021), pp. 70-85
Persistent link: https://www.econbiz.de/10012544766
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Reading between the vines : analyzing the readability of consumer brand wine web site
Mills, Adam J.; Pitt, Leyland F.; Sattari, Setayesh - In: International journal of wine business research : IJWBR 24 (2012) 3, pp. 169-182
Persistent link: https://www.econbiz.de/10009621102
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If you build it, will they come? : a case study of digital spaces and brand in the National Basketball Association
Pfahl, Michael E.; Kreutzer, Andrew; Maleski, Mike; … - In: Sport management review 15 (2012) 4, pp. 518-537
Persistent link: https://www.econbiz.de/10009628060
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Understanding consumer motivations to interact on brand websites in the international marketplace : evidence from the U.S., China, and South Korea
Alden, Dana; Kelley, James B.; Youn, James B.; Chen, Qimei - In: Journal of business research : JBR 69 (2016) 12, pp. 5909-5916
Persistent link: https://www.econbiz.de/10011597551
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Economic development via understanding and growing a community's microbusiness segment
Woods, Michael D.; Muske, Glenn - In: Entrepreneurship and local economic development, (pp. 187-209). 2007
Persistent link: https://www.econbiz.de/10003634549
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An analysis of the effects of cooperative advertising on tourism
McKinney, William B.; Hazeldine, Mary F.; Chawla, Sudhir K. - In: Tourism analysis : an interdisciplinary tourism & … 14 (2009) 5, pp. 573-586
Persistent link: https://www.econbiz.de/10003955245