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Direct response marketing : an entrepreneurial approach
Cohen, William A. - 1984
Persistent link: https://www.econbiz.de/10000705568
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The Future of videotext : worldwide prospects for home/office electronic information services
Sigel, Efrem - 1983
Persistent link: https://www.econbiz.de/10000019789
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Interactive Video-Bildschirmtexte auf amerikanisch
Thiel, Michael - In: Marketing : ZFP ; journal of research and management 6 (1984) 4, pp. 263-266
Persistent link: https://www.econbiz.de/10003693877
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Internationale Entwicklung bei Videotex-Systemen : Standards, Digitalisierung, Situation in USA u. Europa
Weidner, Christiane - In: Deutscher Dokumentartag (1983), pp. 206-211
Persistent link: https://www.econbiz.de/10003704945
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Technologies of control : the new interactive media for the home
Wilson, Kevin G. - 1988 - 1. print.
Persistent link: https://www.econbiz.de/10004066718
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Teletext and videotex in the United States : market potential, technology, public policy issues
Tydeman, John (contributor) - 1983 - 3. print.
Persistent link: https://www.econbiz.de/10004736018
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The hundred years are the toughest : what we can learn from the century of competition between Sears and Wards
Hoge, Cecil C. - 1988
Persistent link: https://www.econbiz.de/10000746402
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Annual report / Sears, Roebuck and Co.
Sears, Roebuck and Co. - Hoffman Estates, Ill. : [Verlag nicht ermittelbar]; … - 1931; 1931/33 - 1937/38[?]; 1947 - 1976; 1977(1978) - …
Persistent link: https://www.econbiz.de/10000478180
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Mail order marketing
Ornstien, Edwin J. - 1970
Persistent link: https://www.econbiz.de/10000533741
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The effect of competitive advertising interference on sales for packaged goods
Danaher, Peter J.; Bonfrer, Andre; Dhar, Sanjay - In: Journal of marketing research : JMR 45 (2008) 2, pp. 211-225
Persistent link: https://www.econbiz.de/10003713027