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USA
Marketing
31,390
Cognition
11,236
Kognition
11,232
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3,648
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3,635
Marketingmanagement
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1,032
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1,027
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945
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941
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930
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891
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882
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879
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873
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870
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870
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863
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833
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Heckman, James J.
21
Kotler, Philip
19
Hanushek, Eric Alan
7
Hartley, Robert F.
7
Ruhm, Christopher J.
7
Willis, Robert J.
7
Woessmann, Ludger
7
Blau, Francine D.
6
Chen, Xi
6
Kaestner, Robert
6
Kahn, Lawrence M.
6
Lakdawalla, Darius
6
Layton, Roger A.
6
Malshe, Avinash
6
Perreault, William D.
6
Urzua, Sergio
6
Altindag, Duha Tore
5
Hartog, Joop
5
Kaplan, Sarah
5
Keller, Kevin Lane
5
Lovelock, Christopher H.
5
McCarthy, Edmund Jerome
5
Mocan, Naci
5
Neidell, Matthew
5
Praag, Mirjam van
5
Waldfogel, Jane
5
Zaltman, Gerald
5
Adhvaryu, Achyuta
4
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4
Bachmann, Ruediger
4
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4
Bednar, Steven
4
Boone, Louis E.
4
Calantone, Roger J.
4
Cosgrove, Kenneth M.
4
Del Boca, Daniela
4
Ehrlich, Gabriel
4
Elinder, Mikael
4
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4
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4
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16
National Bureau of Economic Research
14
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5
NetLibrary, Inc
4
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3
IGI Global
3
USA / Department of Agriculture
3
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2
Academy of Marketing / Conference <48., 2015, Limerick, Shannon>
2
Academy of Marketing / Conference <49., 2016, Newcastle-upon-Tyne>
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Chartered Institute of Marketing
2
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Forschungsinstitut zur Zukunft der Arbeit
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J. L. Kellogg Graduate School of Management
2
USA / Economic Research Service
2
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1
American Management Association / Marketing Division
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American Management Association, Marketing Division
1
American Society for Public Administration
1
Apress L.P.
1
California Agricultural Experiment Station
1
Campus Verlag
1
Communication Advertising and Marketing Education Foundation Ltd.
1
Conference on Marketing, Corporate Social Initiatives, and the Bottom Line <2001, Chapel Hill, NC>
1
Cornell University / Department of Agricultural, Resource and Managerial Economics
1
Friedrich-Schiller-Universität Jena
1
Fördergesellschaft Marketing an der Universität Augsburg
1
GATE Germany, Konsortium Internationales Hochschulmarketing
1
German American Conference on Industrial Marketing <1984, Mainz>
1
Harvard Graduate School of Business Administration
1
IMP Group
1
Institute of Cost and Management Accountants
1
Institute of Practitioners in Advertising <London>
1
International Association of Business Communicators
1
Iowa State University / Center for Agricultural and Rural Development
1
Irving B. Harris Graduate School of Public Policy Studies
1
Market Research Society
1
Marketing Educators' Conference <1976, Memphis, Tenn.>
1
Marketing and Promotion Association
1
Michigan State University
1
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Working paper / National Bureau of Economic Research, Inc.
70
Discussion paper series / IZA
27
Journal of consumer research : JCR ; an interdisciplinary bimonthly
21
European Journal of Marketing
20
Journal of business research : JBR
18
Journal of marketing management : MM
18
Journal of macromarketing : examining the interactions among markets, marketing, and society
17
Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
14
Journal of human resources : JHR
13
NBER working paper series
13
Political marketing in the United States
13
Journal of marketing education : JME
11
International Journal of Bank Marketing
10
Journal of marketing
10
American journal of agricultural economics
9
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
9
Journal of business ethics : JOBE
9
Journal of labor economics
9
Journal of the Academy of Marketing Science
9
The review of economics and statistics
9
Academy of Management journal : AMJ
8
Does marketing need reform? : fresh perspectives on the future
8
Industrial marketing management : the international journal for industrial and high-tech firms
8
Journal of business-to-business marketing
8
Journal of vocational behavior
8
Management science : journal of the Institute for Operations Research and the Management Sciences
8
Series / American Marketing Association
8
Economic inquiry : journal of the Western Economic Association International
7
Human performance
7
Journal of behavioral decision making
7
Journal of historical research in marketing
7
Journal of human capital : JHC
7
Marketing intelligence & planning
7
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
7
SpringerLink / Bücher
7
The journal of product innovation management : an international publication of the Product Development & Management Association
7
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
6
Business horizons
6
Journal of Consumer Marketing
6
The marketing review
6
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ECONIS (ZBW)
1,714
USB Cologne (EcoSocSci)
104
Other ZBW resources
59
EconStor
4
RePEc
4
BASE
3
OLC EcoSci
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1
Barriers to advancing the science and practice of
marketing
Baron, Andrew Scott
;
Zaltman, Gerald
;
Olson, Jerry C.
- In:
Journal of marketing management : MM
33
(
2017
)
11/12
,
pp. 893-908
Persistent link: https://www.econbiz.de/10011753466
Saved in:
2
Marketing
, accounting and cognitive perspectives
Rapoport, Amnon
(
contributor
)
-
2005
Persistent link: https://www.econbiz.de/10003275844
Saved in:
3
Marketing
novel fruit products : evidence for diverging
marketing
effects across different products and different countries
Riet, Jonathan van 't
;
Onwezen, Marleen C.
;
Bartels, Jos
; …
- In:
Journal of food products marketing
22
(
2016
)
3
,
pp. 332-349
Persistent link: https://www.econbiz.de/10011561227
Saved in:
4
The cult of convenience :
marketing
and food in postwar America
Weber, Margaret
- In:
Enterprise & society : the international journal of …
22
(
2021
)
3
,
pp. 605-634
Persistent link: https://www.econbiz.de/10012618292
Saved in:
5
The study of
marketing
mix within higher schools
Pugach, Valentin Nikolaevich
- In:
Journal of advanced research in law and economics : JARLE
6
(
2015
)
1/11
,
pp. 161-168
Persistent link: https://www.econbiz.de/10011721251
Saved in:
6
The cultural paradigm in
marketing
Mazurek-Łopacińska, Krystyna
- In:
Acta scientiarum polonorum / Oeconomia : czasopismo …
15
(
2016
)
3
,
pp. 55-66
Persistent link: https://www.econbiz.de/10011647866
Saved in:
7
Creation of the image and brand of the enterprise on the basis of
marketing
as a philosophy of management
Raiko, Diana
;
Cherepanova, Viktoriia
- In:
Baltic Journal of Economic Studies
5
(
2019
)
2
,
pp. 191-205
Persistent link: https://www.econbiz.de/10012201008
Saved in:
8
Knowledge elicitation and representation using cognitive maps
Anderson, Alastair
;
Goold, Annegret
;
Petter, Bernard
-
1994
Persistent link: https://www.econbiz.de/10000894849
Saved in:
9
Overconfidence in initial self-efficacy judgments : effects on decision processes and performance
Stone, Dan N.
-
1993
Persistent link: https://www.econbiz.de/10000866244
Saved in:
10
Exploring the financial performance of specialist retailing firms : notes for a cognitive study of managerial impact
Laukkanen, Mauri
-
1991
Persistent link: https://www.econbiz.de/10000806903
Saved in:
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