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Crafting the future : strategic conversations in the knowledge economy
Venzin, Markus - 1997
Persistent link: https://www.econbiz.de/10000640406
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OtherWise : the wisdom you need to succeed in a diverse and divisive world
Martin, Dick - 2012
Persistent link: https://www.econbiz.de/10009547550
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Post-merger intercultural communication in multinational companies : a linguistic analysis
Burek, Christina - 2010
Persistent link: https://www.econbiz.de/10013263746
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Social Media als Instrument der Kundenkommunikation : Vergleichende Studie von Unternehmen in China, Deutschland und den USA
Corduan, Anja - 2018
oder Samsung wird die Kommunikation der Firmen auf Weibo und Facebook im Detail untersucht. Schließlich werden konkrete und … der Fachgebiete Internationales Marketing, Interaktives Marketing, Internationale Kommunikation, Social Media Management … Führungskraft im Marketing und der Online-Kommunikation in Unternehmen weltweit tätig. Als Lehrbeauftragte an diversen Hochschulen …
Persistent link: https://www.econbiz.de/10014019882
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The handbook of crisis communication
Coombs, W. Timothy (ed.); Holladay, Sherry J. (ed.) - 2023 - Second edition
"Written as a tool for both researchers and communication managers, The Handbook of Crisis Communication is a comprehensive examination of the latest research, methods, and critical issues in crisis communication. Incorporating the views and research of more than 50 top scholars, the book...
Persistent link: https://www.econbiz.de/10013461705
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Management communication : a case analysis approach
O'Rourke, James S. - 2023 - Seventh edition
"This new edition of Management Communication is a case-based textbook that introduces students to the strategic communication methods that are crucial to master in order for them to develop into effective and ethical managers at all levels of business. Effective communication skills are...
Persistent link: https://www.econbiz.de/10014463221
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What were they thinking? : crisis communication, the good, the bad, and the totally clueless
Adubato, Steve - 2008
Persistent link: https://www.econbiz.de/10004925120
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A guide to the project management body of knowledge : (PMBOK® guide)
2004 - 3. Ausg.
Persistent link: https://www.econbiz.de/10003270527