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Einzelhandel
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Journal of historical research in marketing
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Testimonial advertising in the American marketplace : emulation, identity, community
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ECONIS (ZBW)
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Brides, Inc. : American weddings and the business of tradition
Howard, Vicki
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2006
Persistent link: https://www.econbiz.de/10003310941
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Department store advertising in newspapers, radio, and television, 1920 - 1960
Howard, Vicki
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Journal of historical research in marketing
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2010
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1
,
pp. 61-85
Persistent link: https://www.econbiz.de/10003945251
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"I am Kay and I prefer modern" : bridal testimonials and the rise of consumer rites, 1920s-1950s
Howard, Vicki
- In:
Testimonial advertising in the American marketplace : …
,
(pp. 151-171)
.
2009
Persistent link: https://www.econbiz.de/10003924698
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