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Intercultural communication in business ventures illustrated by two case studies

Hinner, Michael B.; Rülke, Tessa - 2002

The information and communications revolution has hastened the process of globalization in today's world of business … interkulturellen Kommunikation für deutsch-amerikanische Unternehmungen gibt, konzentriert sich dieses Arbeitspapier auf zwei deutsche …

Persistent link: https://www.econbiz.de/10010512690

Intercultural communication in business ventures illustrated by two case studies

Hinner, Michael B.; Rülke, Tessa - 2002

Persistent link: https://www.econbiz.de/10001639840

American businesses in China : balancing culture and communication

Street, Nancy Lynch; Matelski, Marilyn J. - 2008 - 2. ed.

evolution of 21st century China. The authors argue that after some 25 years of overt economic globalization, the Chinese have …

Persistent link: https://www.econbiz.de/10003685391

Multinationality and performance : efficiency, endogeneity, and dynamics

Li, Lei - 2003

Persistent link: https://www.econbiz.de/10003385366

Corporate cultural identity and the challenge of globalisation

Dorow, Wolfgang; Varga von Kibed, Gabriele - In: The impact of globalization on cultural identity in …, (pp. 16-29). 2002

Persistent link: https://www.econbiz.de/10001723015

American businesses in China : balancing culture and communication

Street, Nancy Lynch; Matelski, Marilyn J. - 2019 - Third edition

Chronology of Chinese-American trade, 1786-2008 -- The Chinese worldview -- Issues in globalization -- China's changing … evolution of 21st century China. The authors argue that after some 25 years of overt economic globalization, the Chinese have …

Persistent link: https://www.econbiz.de/10012200123

American businesses in China : balancing culture and communication

Street, Nancy Lynch - 2003

Persistent link: https://www.econbiz.de/10013531478

Erfolg auf dem amerikanischen Markt

Rülke, Tessa - 2003

Im Herbst 2002 wurde unter sächsischen Klein- und Mittelständischen Unternehmen eine empirische Studie zum Thema "Erfolg auf dem amerikanischen Markt" durchgeführt. Ein Teil der in einer Fragebogenaktion gewonnenen Ergebnisse wird in diesem Arbeitspapier vorge-stellt. Die Ergebnisse beziehen...

Persistent link: https://www.econbiz.de/10010305661

Erfolg auf dem amerikanischen Markt

Rülke, Tessa - 2003

Persistent link: https://www.econbiz.de/10010513695

Culture-based rejection of taboo-infringing imports

Brice, William D.; Chu, Edward; Brice, Anastasiya - In: International journal of management and economics 53 (2017) 3, pp. 67-81

This empirical study analyzes the cultural basis of the United States market response to imported Spanish products that seem to violate strongly-held cultural taboos. Survey responses were obtained from students in two contrasting majors, Art and Business, in two distinct cities and...

Persistent link: https://www.econbiz.de/10012026691

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