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Marketingmanagement
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American Enterprise Institute
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The journal of risk and insurance : the journal of the American Risk and Insurance Association
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Journal of business research : JBR
36
Discussion paper series / IZA
35
Journal of insurance regulation
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International journal of hospitality management
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Journal of marketing
26
Industrial marketing management : the international journal for industrial and high-tech firms
20
NBER working paper series
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Risk management and insurance review
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Services marketing quarterly
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Psychology & marketing
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The Geneva papers on risk and insurance - issues and practice : an official journal of the Geneva Association
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The journal of services marketing
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Journal of banking & finance
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Journal of the Academy of Marketing Science
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European journal of marketing : EJM
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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The American economic review
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Journal of advertising research
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The journal of consumer marketing
11
Discussion paper
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Applied economics letters
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Economic inquiry : journal of the Western Economic Association International
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International journal of contemporary hospitality management
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American journal of agricultural economics
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ECONIS (ZBW)
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1
The effect of service quality and marketing mix strategy towards local sustainable economic growth
Srinita
- In:
European research studies
21
(
2018
)
1
,
pp. 272-284
Persistent link: https://www.econbiz.de/10012219996
Saved in:
2
Communicating with customers
Spinosa, Charles
;
Le Brocquy, David
;
Calder, Bobby J.
- In:
Kellogg on advertising & media : the Kellogg School of …
,
(pp. 226-253)
.
2008
Persistent link: https://www.econbiz.de/10003755924
Saved in:
3
Strategic marketing for health care organizations : building a
customer
-driven health system
Kotler, Philip
-
2008
-
1st ed.
Persistent link: https://www.econbiz.de/10003591271
Saved in:
4
Kundenzufriedenheitsmanagement bei Federal Express
Rittersberger, Petra
- In:
Handbuch Kundenmanagement : Anforderungen, Prozesse, …
,
(pp. 467-478)
.
2008
Persistent link: https://www.econbiz.de/10003708614
Saved in:
5
Net promoter score : a conceptual analysis
Mandal, Pratap Chandra
- In:
International journal of management concepts and …
8
(
2014
)
4
,
pp. 209-219
Persistent link: https://www.econbiz.de/10011284557
Saved in:
6
Bridging the gap between employees and customers
Oajkey, James L.
- In:
Journal of marketing management : MM
28
(
2012
)
9/10
,
pp. 1094-1113
Persistent link: https://www.econbiz.de/10009615218
Saved in:
7
Customer
satisfaction
heterogeneity and shareholder value
Grewal, Rajdeep
;
Chandrashekaran, Murali
;
Citrin, Alka V.
- In:
Journal of marketing research : JMR
47
(
2010
)
4
,
pp. 612-626
Persistent link: https://www.econbiz.de/10009234932
Saved in:
8
Market orientation : an option for universities to adopt?
Tran, Trang P.
;
Blankson, Charles
;
Roswinanto, Widyarso
- In:
International journal of nonprofit and voluntary sector …
20
(
2015
)
4
,
pp. 347-365
Persistent link: https://www.econbiz.de/10011493612
Saved in:
9
Affiliate marketing and
customer
satisfaction
Surabhi Singh
- In:
Driving traffic and customer activity through affiliate …
,
(pp. 1-10)
.
2018
Persistent link: https://www.econbiz.de/10011715390
Saved in:
10
Facing the interest rate challenge : a key risk management issue for insurers
Frey, Astrid
- In:
Journal of risk management in financial institutions
8
(
2015
)
2
,
pp. 147-152
Persistent link: https://www.econbiz.de/10011306355
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