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A generalizable scale of propensity to plan : the long and the short of planning for time and for money
Lynch, John G.; Netemeyer, Richard G.; Spiller, Stephen A. - In: Journal of consumer research : JCR ; an … 37 (2010/11) 1, pp. 108-128
Persistent link: https://www.econbiz.de/10003982952
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Toward a reconciliation of market power and information theories of advertising effects on price elasticity
Mitra, Anusree - In: Journal of consumer research : JCR ; an … 21 (1995) 4, pp. 644-659
Persistent link: https://www.econbiz.de/10001178628
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Space, time, and intertemporal preferences
Kim, B. Kyu; Zauberman, Gal; Bettman, James R. - In: Journal of consumer research : JCR ; an … 39 (2012/13) 4, pp. 867-880
Persistent link: https://www.econbiz.de/10009686783