Showing 1 - 10 of 312
We study the impact of expert reviews on the demand for HIV treatments. A novel feature of our study is that we observe two reviews for each HIV drug and focus attention on consumer responses when experts disagree. Reviews are provided by both a doctor and an activist in the HIV lifestyle...
Persistent link: https://www.econbiz.de/10011709785
When in-store display influences consumer choices, shelf space allocation can be strategically used by retailers to extract payments from manufacturers. The paper finds that manufacturers with better brand names have higher willingness-to-pay for shelf spaces. Shelf space fees soften inter-brand...
Persistent link: https://www.econbiz.de/10009298680
Despite its massive size, little research regarding the global seafood industry exists from a marketing perspective. In this study, differences between processors who use international or global sourcing and processors who use domestic sourcing are investigated. The results indicate that few...
Persistent link: https://www.econbiz.de/10014201330
Economics has long studied how consumers respond to the disclosure of information about firms. We study a case in which the disclosed information is unrelated to the product or firm leadership, but which could still potentially affect consumer patronage through the mechanism of repugnance, as...
Persistent link: https://www.econbiz.de/10014421207
This article examines the emergence of the American stove industry, detailing the complex interactions among changes in the product, the organization of production, and the methods of selling cast-iron heating and cooking equipment to consumers nationwide, particularly in the antebellum years....
Persistent link: https://www.econbiz.de/10012749857
The relationship between market structure and advertising has been extensively studied, but has generated sharply opposing theoretical predictions, as well as inconclusive empirical findings, likely due to severe endogeneity concerns. We exploit the 2008 merger of Miller and Coors in the U.S....
Persistent link: https://www.econbiz.de/10013004510
A reduction in search costs is generally believed to make markets more competitive. However, the effect may be mitigated or amplified if consumers must pay costs for switching products. This paper investigates how search costs affect prices in the presence of switching costs using U.S. domestic...
Persistent link: https://www.econbiz.de/10012993903
The US Government is the largest purchaser of goods and services in the WORLD spending over $400 Billion annually. This figure does not take into consideration the 2009 American Reinvestment and Recovery Act/Stimulus Funding. The government purchases everything from products to services...
Persistent link: https://www.econbiz.de/10014197023
Merely seventeen years old in the U.S. market, electronic commerce (e-commerce) sales continue to grow rapidly on an annual basis. At the macro level, U.S. e-commerce sales for 2010 totaled $166.5 billion. Although this total is impressive, it represents only 4.28 percent of the total of U.S....
Persistent link: https://www.econbiz.de/10014042461
In the present paper an attempt will be made to show econometrically with panel data that as globalization increases, banking risk goes also up but not by as much. Panel data are elaborated by means of Eviews software package. The sample covers during 1999–2007 Western Europe and the United States
Persistent link: https://www.econbiz.de/10013118745