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Personalisierung als oranisationale Kommunikationsstrategie? : Entwicklung von CEO-Blogs in Deutschland, Frankreich, Großbritannien und Italien
Zielmann, Sarah; Röttger, Ulrike - In: Personalisierung der Organisationskommunikation : …, (pp. 189-210). 2010
Persistent link: https://www.econbiz.de/10003899310
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How do major European companies communicate their corporate identity across countries? : an empirical investigation of corporate internet communications
Halliburton, Chris; Ziegfeld, Agnes - In: Journal of marketing management : MM 25 (2009) 9/10, pp. 909-925
Persistent link: https://www.econbiz.de/10003902375
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Unternehmenspublizität und Corporate Governance im Wandel : staatliche Steuerungsmodelle im internationalen Vergleich
Werner, Jörg R. - 2008
Persistent link: https://www.econbiz.de/10003597400
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Public relations meets marketing online : an exploratory study of biotech small- to medium-sized enterprises
Gurau, Calin - In: New media and public relations, (pp. 285-298). 2007
Persistent link: https://www.econbiz.de/10003553938
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Public relations origins : definitions and history
Edwards, Lee - In: Exploring public relations, (pp. 3-18). 2009
Persistent link: https://www.econbiz.de/10003946684
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Histories of public relations : comparing the historiography of British, German and US public relations
Raaz, Oliver; Wehmeier, Stefan - In: Journal of communication management : an international … 15 (2011) 3, pp. 256-275
Persistent link: https://www.econbiz.de/10009271282
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Attributes of corporate risk disclosure : an international investigation in the manufacturing sector
Dobler, Michael; Lajili, Kaouthar; Zéghal, Daniel - In: Journal of international accounting research 10 (2011) 2, pp. 1-22
Persistent link: https://www.econbiz.de/10009389569
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An organizational approach to comparative corporate governance : costs, contingencies, and complementarities
Aguilera, Ruth V.; Filatotchev, Igor; Gospel, Howard F.; … - In: Organization science : a journal of the Institute for … 19 (2008) 3, pp. 475-492
Persistent link: https://www.econbiz.de/10003735519