Purpose – The purpose of this paper is to present a conceptual and empirical analysis of the rationale and enactment of consumer discourses in reformed British welfare administration, through a focus on consumption and the service interaction. The paper aims to explore how administrators use...

TQM is generally seen as depending on employees having a high awareness of quality issues and a willingness to engage in continuous improvement. Many total quality programmes have, implicitly or explicitly, attitudinal change as one of their initial objectives. Reports the results of a study...