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Brands, trademarks and good will : The story of the Quaker Oats Company
Marquette, Arthur F. - 1967
Persistent link: https://www.econbiz.de/10000558679
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A mark of distinction : branding and trade mark law in the UK from the 1860s
Mercer, John - In: Business history 52 (2010) 1, pp. 17-42
Persistent link: https://www.econbiz.de/10003958721
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Brand protection and the globalization of British business
Lopes, Teresa da Silva; Casson, Mark - In: Business history review 86 (2012) 2, pp. 287-310
Persistent link: https://www.econbiz.de/10009674890
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What can you do with a trade mark?
Bentley, Simon - In: The innovation handbook : how to develop, manage and …, (pp. 273-276). 2008
Persistent link: https://www.econbiz.de/10003737195
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Interpretation of English trademark names of perfumery, cosmetics and household chemistry : cognitive approach
Babina, Ludmila Vladimirovna; Dzyuba, Ksenia Aleksandrovna - In: Journal of advanced research in law and economics : JARLE 6 (2015) 1/11, pp. 32-41
Persistent link: https://www.econbiz.de/10011721189
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The "disguised" foreign investor : brands, trademarks and the British expatriate entrepreneur in Brazil
Lopes, Teresa da Silva; Guimarães, Carlos Gabriel; … - In: Business history 60 (2018) 8, pp. 1171-1195
Persistent link: https://www.econbiz.de/10012042166
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Misappropriation-Based Trademark Liability in Comparative Perspective
Sheff, Jeremy N. - 2018
This chapter for the Cambridge Handbook on Comparative and International Trademark Law compares the doctrinal strategies deployed by the European Union and United States to serving the anti-misappropriation impulse in trademark law. While the EU's enforcement regime openly embraces...
Persistent link: https://www.econbiz.de/10012913732
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Markenvertragsrecht
Fezer, Karl-Heinz (contributor);  … - 2007
Persistent link: https://www.econbiz.de/10003551177
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Die nationale Gewährleistungsmarke
Buckstegge, Svenja - 2018
Persistent link: https://www.econbiz.de/10011926399