Balabanis, George I. - In: Journal of international business studies : JIBS ; an … 31 (2000) 1, pp. 83-99
This study attempts to determine and explain the service-offering behavior of British export intermediaries (EIs). It was empirically confirmed that EIs offer two categories of services: transaction-creating and physical-fulfillment services. It was postulated that the extent to which an EI...