Discusses the nature of business cultures between two European Union nations – Germany and the UK – and how these cultures affect their economic performance. Details the way takeover bids are conducted between the two countries and the ramifications for both management and employees of the...

Based on a multi‐national lifestyle survey, this study investigated consumer lifestyle differences between individualist cultures (Britain and the USA) and collectivist cultures (China and Japan). Congruent with previous findings on values and lifestyles differences between idiocentrics...

The objective of this study is to test whether gender stereotyping in printed advertising is more prevalent in masculine as opposed to feminine countries. We consider this to be important, as advertising is generally more influential than literature in spreading stereotypical ideas, given its...

Purpose – The present study aims to discuss the role of Hofstede's cultural dimensions, uncertainty avoidance and individualism/collectivism, on the use of various humor types in print advertising, across culturally diverse countries. Design/methodology/approach – A sample of 12,351 ads...

Purpose – The purpose of this paper is to establish historic regulatory conditions and priority national characteristics eliciting outstanding best practices in clinical trial regulatory systems, towards global health objectives through targeted economic development....

German and British managers who were attending professional training courses in management were required to rate managers from the other country as to how they perceived them. The profiles were significantly different, with British managers perceiving Germans as more industrious, meticulous,...

As business operations become increasingly global, the need for managers to communicate effectively with members of other cultures becomes more important. This is particularly true of managers who take up positions overseas, and an area where cross‐cultural differences may be apparent is...