Narrow search
Showing 1 - 10 of 1,366
Cover Image
Source loyality in organizational markets : a dyadic perspective
Morris, Michael H.; Holann, Jeanne L. - In: Journal of business research : JBR 16 (1988) 2, pp. 117-131
Persistent link: https://www.econbiz.de/10003580199
Cover Image
Advertising, structural change, and US non-alcoholic drink demand
Xiao, Hui; Kinnucan, Henry W.; Kaiser, Harry M. - 1998
Persistent link: https://www.econbiz.de/10000988400
Cover Image
Identifying the extensive and intensive effects of generic advertising on the household demand for fluid milk and cheese
Schmit, Todd M. (contributor) - 2001
Persistent link: https://www.econbiz.de/10001583653
Cover Image
The long-run demand for alcoholic beverages and the advertising debate : a cointegration analysis
Coulson, N. Edward; Moran, John R.; Nelson, Jon Paul - 2001
Persistent link: https://www.econbiz.de/10001636610
Cover Image
Alcohol advertising and advertising bans : a survey of research methods, results, and policy implications
Nelson, Jon Paul - 2001
Persistent link: https://www.econbiz.de/10001636641
Cover Image
Measuring the impacts of generic fluid milk and cheese advertising : a time-varying parameter application
Schmit, Todd M.; Kaiser, Harry M. - 2002
Persistent link: https://www.econbiz.de/10001766787
Cover Image
Soft drink advertising and consumption in the United States 1984-2007
Wilcox, Gary B.; Kamal, Sara; Gangadharbatla, Harsha - In: International journal of advertising : the quarterly … 28 (2009) 2, pp. 351-367
Persistent link: https://www.econbiz.de/10003853227
Cover Image
Measuring the impacts of generic fluid milk and dairy marketing
Kaiser, Harry M. (contributor); Dong, Diansheng (contributor) - 2006
Persistent link: https://www.econbiz.de/10003375644
Cover Image
Advertising and aggregate consumption : a Bayesian DSGE assessment
Molinari, Benedetto; Turino, Francesco - In: The economic journal : the journal of the Royal … 128 (2018) 613, pp. 2106-2130
Persistent link: https://www.econbiz.de/10011951154