Building new business on the most recent version of the Web is no longer a multi-million dollar undertaking. Start-up companies are leveraging a decade of innovation of technology, driven by entrepreneurs not financiers. Past lessons led to new service that provides a sustainable revenue base...

We explore marketplace design in the context of a B2B platform specializing in liquidation auctions. Even when the platform's aggregate levels of supply and demand remain fixed, we establish that the platform's ability to use its design levers to manage the availability of supply over time...