Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~subject:"United States"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Die Fliegenpatsche als Instrum...
Similar by person
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
United States
Theorie
167
Theory
166
Deutschland
129
Germany
116
Beziehungsmarketing
110
Relationship marketing
110
Marketingmanagement
80
Marketing management
65
Marketing
62
Consumer behaviour
51
Konsumentenverhalten
51
Erfolgsfaktor
49
Success factor
46
Management
44
Customer satisfaction
42
Kundenzufriedenheit
41
Lieferantenmanagement
41
Strategisches Management
41
Supplier relationship management
41
Organisationstheorie
39
Vertrieb
39
Marktforschung
34
Market research
33
Unternehmen
30
Organization theory
29
Organisation
28
Physical distribution
26
Betriebswirtschaftslehre
25
Business economics
23
USA
23
Strategic management
22
Estimation
21
Preismanagement
21
Pricing strategy
21
Schätzung
21
Verbraucherzufriedenheit
21
Kundenorientierung
20
Marketingtheorie
20
Betriebsorganisation
19
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
12
Book / Working Paper
8
Type of publication (narrower categories)
All
Article in journal
10
Aufsatz in Zeitschrift
10
Graue Literatur
5
Non-commercial literature
5
Arbeitspapier
3
Working Paper
3
Hochschulschrift
2
Thesis
2
Aufsatz im Buch
1
Book section
1
Reprint
1
more ...
less ...
Language
All
English
16
German
4
Author
All
Homburg, Christian
14
Krohmer, Harley
4
Homburg, Carsten
3
Luo, Xueming
3
Wieseke, Jan
3
Workman, John P.
3
Hahn, Alexander
2
Kiedaisch, Ingo
2
Kieser, Alfred
2
Vollmayr, Josef
2
Alavi, Sascha
1
Artz, Martin
1
Beck, Nikolaus
1
Bonenkamp, Ute
1
Cannon, Joseph P.
1
Fürst, Andreas
1
Gruner, Kjell E.
1
Kempf, Alexander
1
Nicolai, Alexander T.
1
Nußmann, Dominik
1
Rajab, Thomas
1
Scherpereel, Peter
1
Schulz, Ann-Christine
1
Seifried, Jan
1
Tainio, Risto
1
Weissbrich, Dirk
1
more ...
less ...
Institution
All
Springer Fachmedien Wiesbaden
1
Published in...
All
Reihe: Wissenschaftliche Arbeitspapiere / W / Institut für Marktorientierte Unternehmensführung, Universität Mannheim
3
Wissenschaftliche Schriftenreihe des Zentrums für Marktorientierte Unternehmensführung (ZMU)
2
Die Betriebswirtschaft : DBW
1
European journal of operational research : EJOR
1
Gabler research
1
Handbook of organizational learning and knowledge
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business economics : JBE
1
Journal of business finance & accounting : JBFA
1
Journal of international marketing
1
Journal of marketing
1
Journal of marketing research : JMR
1
Marketing review St. Gallen : Marketingfachzeitschrift für Theorie & Praxis
1
Marketing strategy organization and implementation
1
Quantitatives Controlling
1
Research
1
Wirtschaftswissenschaftliches Studium : WiSt ; Zeitschrift für Studium und Forschung
1
more ...
less ...
Source
All
ECONIS (ZBW)
20
Showing
1
-
10
of
20
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Should marketing be cross-functional? : conceptual development and international empirical evidence
Krohmer, Harley
;
Homburg, Christian
;
Workman, John P.
-
2009
Persistent link: https://www.econbiz.de/10003836642
Saved in:
2
Governance of international business relationships : a cross-cultural study on alternative governance modes
Homburg, Christian
;
Cannon, Joseph P.
;
Krohmer, Harley
; …
- In:
Journal of international marketing
17
(
2009
)
3
,
pp. 1-20
Persistent link: https://www.econbiz.de/10003889839
Saved in:
3
Marketing's influence within the firm
Homburg, Christian
;
Workman, John P.
;
Krohmer, Harley
-
1998
Persistent link: https://www.econbiz.de/10001439258
Saved in:
4
Die Rolle der deutschen Betriebswirtschaftslehre im internationalen Vergleich
Homburg, Christian
- In:
Wirtschaftswissenschaftliches Studium : WiSt ; …
27
(
1998
)
8
,
pp. 386-393
Persistent link: https://www.econbiz.de/10001244638
Saved in:
5
Der Einfluss von Neuproduktvorankündigungen auf den Shareholder Value : eine empirische Untersuchung
Homburg, Christian
;
Artz, Martin
;
Seifried, Jan
- In:
Journal of business economics : JBE
79
(
2009
)
6
,
pp. 751-780
Persistent link: https://www.econbiz.de/10003854105
Saved in:
6
Customer satisfaction, analyst stock recommendations, and firm value
Luo, Xueming
;
Homburg, Christian
;
Wieseke, Jan
-
2009
Persistent link: https://www.econbiz.de/10003932795
Saved in:
7
Customer satisfaction, analyst stock recommendations, and firm value
Luo, Xueming
;
Homburg, Christian
;
Wieseke, Jan
- In:
Journal of marketing research : JMR
47
(
2010
)
6
,
pp. 1041-1058
Persistent link: https://www.econbiz.de/10008796563
Saved in:
8
See no evil, hear no evil, speak no evil : a study of defensive organizational behavior towards customer
Homburg, Christian
;
Fürst, Andreas
-
2006
Persistent link: https://www.econbiz.de/10003381632
Saved in:
9
Neglected outcomes of customer satisfaction
Homburg, Christian
;
Luo, Xueming
-
2006
Persistent link: https://www.econbiz.de/10003387299
Saved in:
10
Firm value creation through major channel expansions : evidence from an event study in the United States, Germany, and China
Homburg, Christian
;
Vollmayr, Josef
;
Hahn, Alexander
- In:
Journal of marketing
78
(
2014
)
3
,
pp. 38-61
Persistent link: https://www.econbiz.de/10010360448
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
