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United States
Beziehungsmarketing
32
Relationship marketing
32
Theorie
18
Theory
18
Consumer behaviour
15
Konsumentenverhalten
15
Data mining
13
Forecasting model
13
Prognoseverfahren
13
Data Mining
11
Schätzung
11
Classification
10
Estimation
10
Klassifikation
9
Bayes-Statistik
8
Bayesian inference
8
Lebensmitteleinzelhandel
8
Preisrigidität
8
Direct marketing
7
Direktmarketing
7
Food retailing
7
Price stickiness
7
Computer-assisted marketing
6
Customer acquisition
6
EU-Staaten
6
Fundraising
6
Gleichgewichtstheorie
6
IT-gestütztes Marketing
6
Kundengewinnung
6
Preis-Absatz-Funktion
6
Preiselastizität
6
USA
6
Belgien
5
Belgium
5
Call centre
5
Callcenter
5
Charity
5
EU countries
5
Equilibrium theory
5
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English
6
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Van den Poel, Dirk
5
Piersma, Nanda
2
Ballings, Michel
1
Buckinx, Wouter
1
De Schamphelaere, Jan
1
Jonker, Jedid-Jah
1
Jonker, Jedid-Jah Jan
1
VanDenPoel, Dirk
1
Verhagen, Emmanuel
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Verhelst, Benjamin
1
Wets, Geert
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Rijksuniversiteit Gent / Faculteit Economie en Bedrijfskunde
2
Econometrisch Instituut <Rotterdam>
1
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Working paper series / Universiteit Gent, Faculteit Economie en Bedrijfskunde
5
Econometric Institute research papers
1
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ECONIS (ZBW)
6
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Price rigidity in Europe and the US : a comparative analysis using scanner data
Verhelst, Benjamin
;
Van den Poel, Dirk
-
2010
Persistent link: https://www.econbiz.de/10008810551
Saved in:
2
Evaluating the added value of pictorial data for customer churn prediction
Ballings, Michel
;
Van den Poel, Dirk
;
Verhagen, Emmanuel
-
2013
Persistent link: https://www.econbiz.de/10010411720
Saved in:
3
Assessing and exploiting the profit function by modeling the net impact of targeted marketing
Buckinx, Wouter
(
contributor
); …
-
2005
Persistent link: https://www.econbiz.de/10003151014
Saved in:
4
Direct and indirect effects of retail promotions
Van den Poel, Dirk
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001836974
Saved in:
5
Joint optimization of customer segmentation and marketing policy to maximize long-term profitability
Jonker, Jedid-Jah Jan
(
contributor
); …
-
2003
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001926990
Saved in:
6
Joint optimization of customer segmentation and marketing policy to maximize long-term profitability
Jonker, Jedid-Jah
(
contributor
);
Piersma, Nanda
(
contributor
)
-
2002
-
[Elektronische Ressource]
Persistent link: https://www.econbiz.de/10001692886
Saved in:
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