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United States
Relationship marketing
25,159
Beziehungsmarketing
25,158
Internet
21,715
Consumer behaviour
11,810
Konsumentenverhalten
11,673
Deutschland
8,768
Electronic Commerce
8,494
Germany
7,449
Marketing
7,199
Theorie
7,121
Theory
7,047
E-commerce
6,529
Customer satisfaction
5,592
Kundenzufriedenheit
5,566
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4,145
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4,144
Marketingmanagement
4,051
Unternehmen
3,873
Social Web
3,711
Social web
3,708
Brand management
3,658
Markenführung
3,657
Marketing management
3,599
Online-Marketing
3,522
Internet marketing
3,415
USA
2,744
Lieferantenmanagement
2,661
Supplier relationship management
2,660
Online-Handel
2,591
Online retailing
2,588
Kundenmanagement
2,557
Informationstechnik
2,518
Welt
2,298
Markenimage
2,297
World
2,262
Brand image
2,165
Strategisches Management
2,079
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1,857
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1,834
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Greenstein, Shane M.
40
Goldfarb, Avi
17
Smith, Alan D.
16
Forman, Christopher
14
Goolsbee, Austan
13
Kotler, Philip
13
Goel, Rajeev K.
12
Kumar, V.
10
Freeman, Richard B.
8
Nelson, Michael A.
8
Waldfogel, Joel
7
Walsh, Gianfranco
7
Johnson, Michael D.
6
Kuhn, Peter Joseph
6
Ono, Hiroshi
6
Tadajewski, Mark
6
Zavodny, Madeline
6
Brodie, Roderick J.
5
Brookes, Martin
5
Conduit, Jodie
5
Einav, Liran
5
Ellison, Glenn
5
Gentzkow, Matthew Aaron
5
Greenstein, Shane
5
Han, Heesup
5
Hollebeek, Linda D.
5
Jang, Soocheong
5
Jones, D. G. Brian
5
Koong, Kai S.
5
Levin, Jonathan
5
Liu, Lai C.
5
Mattila, Anna S.
5
Shapiro, Jesse M.
5
Skiera, Bernd
5
Sundaresan, Neel
5
Vogel, Harold L.
5
Welfens, Paul J. J.
5
Whitacre, Brian E.
5
Yin, Pai-ling
5
Beatty, Sharon E.
4
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IGI Global
15
National Bureau of Economic Research
10
USA / General Accounting Office
6
Center for the Study of Industrial Organisation
5
USA / Subcommittee on Commercial and Administrative Law
4
American Marketing Association
2
Edward Elgar Publishing
2
Federal Reserve Bank of Chicago
2
Friedrich-Schiller-Universität Jena
2
Hewlett-Packard Company
2
J. L. Kellogg Graduate School of Management
2
John F. Kennedy School of Government
2
NetLibrary, Inc
2
Stanford Institute for Economic Policy Research
2
USA / Bureau of the Census
2
Verlag Dr. Kovač
2
A. C. Nielsen Company <Chicago-Schaumburg, Ill.>
1
A. C. Nielsen Company <Northbrook, Ill.>
1
AEI-Brookings Joint Center for Regulatory Studies
1
American Enterprise Institute for Public Policy Research
1
Art Directors Club <New York, N.Y.>
1
Arthur D. Little International Inc. <Wiesbaden>
1
Brookings Institution / Task Force on the Internet
1
Business Information Centre <Toronto>
1
Centre for Economic Performance
1
Chartered Institute of Marketing
1
Confederation of Britisch Industry
1
Conference on Labor Market Intermediation <2007, Chicago, Ill.>
1
Conference “Competition on the Internet” <2013, München>
1
Council on Foreign Relations
1
Ecademy CH
1
Econometrisch Instituut <Rotterdam>
1
Economic Strategy Institute <Washington, DC>
1
Ekonomiska forskningsinstitutet <Stockholm>
1
Eurohandelsinstitut
1
European Institute for the Media
1
Federal Reserve Bank of New York
1
Fisher Investments Inc. <Woodside, Calif.>
1
Fraunhofer-Institut für Produktionstechnologie IPT
1
Friedrich-Ebert-Stiftung
1
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Working paper / National Bureau of Economic Research, Inc.
62
International journal of hospitality management
24
SpringerLink / Bücher
23
Journal of business research : JBR
20
The journal of services marketing
20
Telecommunications policy : the international journal of digital economy, data sciences and new media
19
Journal of retailing and consumer services
18
Industrial marketing management : the international journal for industrial and high-tech firms
14
Journal of the Academy of Marketing Science
12
Services marketing quarterly
12
Journal of marketing
11
Journal of service research : JSR
11
Strategy & leadership : a publication of Strategic Leadership Forum
11
The American economic review
11
Psychology & marketing
10
Harvard business review : HBR
9
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
9
Journal of travel and tourism marketing
9
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
9
The business lawyer
9
The journal of business & industrial marketing
9
Discussion papers / Stanford Institute for Economic Policy Research
8
Information economics and policy : IEP
8
Academy of Management journal : AMJ
7
CSIO working papers
7
Harvard-Business-Manager : das Wissen der Besten
7
International journal of internet marketing and advertising : IJIMA
7
Journal of marketing management : MM
7
NBER working paper series
7
The journal of personal selling & sales management : JPSSM
7
Working paper series
7
Applied economics
6
Customer Relationship Management : the ultimate guide to efficient use of CRM
6
Europäische Hochschulschriften / 5
6
Health affairs : at the intersection of health, health care, and policy
6
Journal of business and economic perspectives
6
Journal of business ethics : JOBE
6
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
6
Management science : journal of the Institute for Operations Research and the Management Sciences
6
Springer eBook Collection / Business and Economics
6
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Source
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ECONIS (ZBW)
2,373
USB Cologne (EcoSocSci)
79
RePEc
7
EconStor
2
Other ZBW resources
1
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Internetgestütztes Customer Relationship Management : internationale Fallstudien zu erfolgreichen Konzepten und deren Umsetzung in der Praxis
Bromberger, Jörg
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002385281
Saved in:
2
E-commerce : a platform for integrated marketing ; case study on U.S. retailing
Schmidt, Inga D.
;
Döbler, Thomas
;
Schenk, Michael
-
2000
Persistent link: https://www.econbiz.de/10001448721
Saved in:
3
Die E-Commerce Studie : richtungsweisende Marktdaten, Praxiserfahrungen, Leitlinien für die strategische Umsetzung
Gareis, Karsten
;
Korte, Werner B.
;
Deutsch, Markus
-
2000
-
1. Aufl.
Persistent link: https://www.econbiz.de/10014009606
Saved in:
4
Unternehmenskommunikation im
Internet
: Bestandsaufnahme und Analyse am Beispiel nationaler und internationaler Unternehmen
Westermann, Arne
-
2004
Persistent link: https://www.econbiz.de/10002146207
Saved in:
5
Internet
marketing : foundations and applications
Siegel, Carolyn
-
2004
Persistent link: https://www.econbiz.de/10001702749
Saved in:
6
Virtuelle Börsen als Instrument zur Marktforschung
Spann, Martin
-
2002
-
1. Aufl.
Persistent link: https://www.econbiz.de/10001717267
Saved in:
7
Kulturabhängiges Qualitätserleben direkter Kunde-Mitarbeiter-Kommunikation
Mang, Paul
-
1998
Persistent link: https://www.econbiz.de/10012699714
Saved in:
8
Internet
-Marketing : marktorientiertes E-Business in Deutschland und den USA
Fritz, Wolfgang
(
ed.
)
-
2001
-
2., überarb. und erw. Aufl
Persistent link: https://www.econbiz.de/10001597077
Saved in:
9
Internet
-Marketing : Perspektiven und Erfahrungen aus Deutschland und den USA
Fritz, Wolfgang
(
ed.
)
-
1999
Persistent link: https://www.econbiz.de/10001395388
Saved in:
10
Markenführung im Wandel : e-Branding als Baustein moderner Marktkommunikation; Jahrestagung 2001 der GfK-Nürnberg e.V.; [Bericht der GfK-Tagung vom 22. Juni 2001 in der Meistersing...
Wildner, Raimund
(
contributor
)
-
2001
Persistent link: https://www.econbiz.de/10014378925
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