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The Negro marketing dilemma : dominant marketing discourses in the US from the 1950s to the 1970s
Ibrahim, Yasmin - In: Journal of historical research in marketing 8 (2016) 4, pp. 545-563
Persistent link: https://www.econbiz.de/10011643960
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A history of schools of marketing thought
Shaw, Eric H.; Jones, D. G. Brian - 2008
Persistent link: https://www.econbiz.de/10003644148
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Some problems in market distribution
Shaw, A. W. - 2008
Persistent link: https://www.econbiz.de/10003644161
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Merchandising aims and objectives
Copeland, Melvin T. - 2008
Persistent link: https://www.econbiz.de/10003644167
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Origins of the institutional approach in marketing
Jones, D. G. Brian; Monieson, David D. - 2008
Persistent link: https://www.econbiz.de/10003644177
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Scholarly traditions and European roots of American consumer research
Kassarjian, Harold H. - 2008
Persistent link: https://www.econbiz.de/10003644623
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Wholesaling, the role of the middleman and marketing costs : some forgotten concepts in marketing thought
Tamilia, Robert; Charlebois, Sylvain - In: Journal of management research 1 (2009) 2, pp. 1-20
Persistent link: https://www.econbiz.de/10003914670
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Doctoral seminars in marketing theory : for incorporating the history of marketing practice and thought
Hunt, Shelby D. - In: Journal of historical research in marketing 2 (2010) 4, pp. 443-456
Persistent link: https://www.econbiz.de/10008809043
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Early development of the philosophy of marketing thought
Jones, D. G. Brian; Monieson, David D. - In: Critical marketing : issues in contemporary marketing, (pp. 45-65). 2008
Persistent link: https://www.econbiz.de/10003673786
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History of marketing thought
Tadajewski, Mark (ed.); Jones, D. G. Brian (ed.) - 2008
Persistent link: https://www.econbiz.de/10003534832