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Merger efficiencies provide the primary justification for why mergers of competitors may benefit consumers … merger of Miller and Coors breweries was expected to increase concentration and reduce costs. All else equal, the average … predicted increase in concentration lead to price increases of two percent, but at the mean this was offset by a nearly equal …
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framework. The cost efficiency and increased upstream market power impacts of this merger are quantitively measured and, more … studied. In a vertical relationship, the upstream shock does not fully pass through to the retail price because of post-merger …This paper studies the 2008 MillerCoors joint venture in the U.S. beer industry through a vertically related market …
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method to study merger effects on firm entry and product variety in the retail craft beer market in California. We simulate … an acquisition of multiple craft breweries by a large brewery and find that the acquisition would induce firm entry and …
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