fundamental tradeoff in organizing such activities. On the one hand, since creativity cannot be achieved by command and control or … creative talent. Procuring highly creative products in the market place, though, exposes the distributor to a fundamental risk …, distributors face the unavoidable winner's curse risk. Since this risk is, to a large extent, independent of the creative nature of …

fundamental tradeoff in organizing such activities. On the one hand, since creativity cannot be achieved by command and control or … creative talent. Procuring highly creative products in the market place, though, exposes the distributor to a fundamental risk …, distributors face the unavoidable winner's curse risk. Since this risk is, to a large extent, independent of the creative nature of …

on the depiction of risk and gender roles. Films that promote risk-taking sell more in entrepreneurial societies today …