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Eating with a purpose : consumer response to functional food health claims in conflicting versus complementary information environments
Walker Reczek, Rebecca; Droms, Courtney M.; Haws, Kelly L. - In: Journal of public policy & marketing : JPP & M ; an … 28 (2009) 2, pp. 221-233
Persistent link: https://www.econbiz.de/10003923189
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Keeping it all without being buried alive : understanding product retention tendency
Haws, Kelly L.; Walker Reczek, Rebecca; Coulter, Robin A.; … - In: Journal of consumer psychology : JCP : the official … 22 (2012) 2, pp. 224-236
Persistent link: https://www.econbiz.de/10009569970
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The out-of-region bias : distance estimations based on geographic category membership
Irmak, Caglar; Walker Reczek, Rebecca; Bearden, William O. - In: Marketing letters : a journal of research in marketing 22 (2011) 2, pp. 181-196
Persistent link: https://www.econbiz.de/10009160245
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A spoonful of choice : how allocation increases satisfaction with tax payments
Lamberton, Cait - In: Journal of public policy & marketing : JPP & M ; an … 32 (2013) 2, pp. 223-238
Persistent link: https://www.econbiz.de/10010228557
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Organizing products with complements versus substitutes : effects on store preferences as a function of effort and assortment perceptions
Diehl, Kristin; Herpen, Erica van; Lamberton, Cait - In: Journal of retailing 91 (2015) 1, pp. 1-18
Persistent link: https://www.econbiz.de/10010500773
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Nudging at scale : experimental evidence from FAFSA completion campaigns
Bird, Kelli A.; Castleman, Benjamin L.; Denning, Jeffrey T. - 2019
Persistent link: https://www.econbiz.de/10012108843