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Advancing sales theory through...
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United States
Service-dominant logic
52
Salespeople
49
Service-Dominant Logic
49
Verkaufspersonal
49
Marketing theory
36
Marketingtheorie
35
Relationship marketing
34
Beziehungsmarketing
33
Betriebliche Wertschöpfung
29
Value creation
29
Selling
25
Verkauf
25
Dienstleistung
16
B-to-B-Marketing
15
Business-to-business marketing
15
Marketing management
14
Marketingmanagement
14
Services
14
Dienstleistungsmarketing
13
Innovation
13
Services marketing
13
Marketing
12
Theory
11
Lieferantenmanagement
10
Supplier relationship management
10
Consumer behaviour
9
Customer integration
9
Erfolgsfaktor
9
Institutional economics
9
Institutionenökonomik
9
Institutions
9
Konsumentenverhalten
9
Kundenintegration
9
New product development
9
Produktentwicklung
9
Success factor
9
Theorie
9
USA
9
Strategisches Management
8
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English
9
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Vargo, Stephen L.
5
Ahearne, Michael
3
Koskela-Huotari, Kaisa
2
Lam, Son K.
2
Wieseke, Jan
2
Baron, Steve
1
Barrett, Michael
1
Chen, Qimei
1
Colurcio, Maria
1
Dagger, Tracey S.
1
Davidson, Elizabeth
1
Dick, Rolf van
1
Edvardsson, Bo
1
Hartmann, Nathaniel N.
1
Kraus, Florian
1
Lee, Ruby
1
Mathieu, John E.
1
McColl-Kennedy, Janet R.
1
Prabhu, Jaideep
1
Rapp, Adam
1
Rapp, Tammy
1
Reynoso, Javier
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Sweeney, Jillian C.
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Australasian marketing journal
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business research : JBR
1
Journal of marketing
1
Journal of service research : JSR
1
Management information systems : mis quarterly
1
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
1
The Routledge handbook of service research insights and ideas
1
The journal of product innovation management : an international publication of the Product Development & Management Association
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ECONIS (ZBW)
9
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1
Enhancing stock market return with new product preannouncements : the role of information quality and innovativeness
Lee, Ruby
;
Chen, Qimei
;
Hartmann, Nathaniel N.
- In:
The journal of product innovation management : an …
33
(
2016
)
4
,
pp. 455-471
Persistent link: https://www.econbiz.de/10011599109
Saved in:
2
The role of leaders in internal marketing
Wieseke, Jan
;
Ahearne, Michael
;
Lam, Son K.
;
Dick, Rolf van
- In:
Journal of marketing
73
(
2009
)
2
,
pp. 123-145
Persistent link: https://www.econbiz.de/10003820612
Saved in:
3
Managing sales teams in a virtual environment
Rapp, Adam
;
Ahearne, Michael
;
Mathieu, John E.
;
Rapp, Tammy
- In:
International journal of research in marketing : IJRM ; …
27
(
2010
)
3
,
pp. 213-224
Persistent link: https://www.econbiz.de/10008664541
Saved in:
4
Toward a contingency framework of interpersonal influence in organizational identification diffusion
Kraus, Florian
;
Ahearne, Michael
;
Lam, Son K.
;
Wieseke, Jan
- In:
Organizational behavior and human decision processes : …
118
(
2012
)
2
,
pp. 162-178
Persistent link: https://www.econbiz.de/10009568854
Saved in:
5
Special section: Markets and Marketing
Vargo, Stephen L.
(
contributor
)
- In:
Australasian marketing journal
18
(
2010
)
4
,
pp. 233-263
Persistent link: https://www.econbiz.de/10008738300
Saved in:
6
Service innovation in the digital age : key contributions and future directions
Barrett, Michael
;
Davidson, Elizabeth
;
Prabhu, Jaideep
; …
- In:
Management information systems : mis quarterly
39
(
2015
)
1
,
pp. 135-154
Persistent link: https://www.econbiz.de/10010505864
Saved in:
7
Health care customer value cocreation practice styles
McColl-Kennedy, Janet R.
;
Vargo, Stephen L.
;
Dagger, …
- In:
Journal of service research : JSR
15
(
2012
)
4
,
pp. 370-389
Persistent link: https://www.econbiz.de/10009673031
Saved in:
8
Service-dominant logic : foundations and applications
Vargo, Stephen L.
;
Koskela-Huotari, Kaisa
;
Vink, Josina
- In:
The Routledge handbook of service research insights and …
,
(pp. 3-23)
.
2020
Persistent link: https://www.econbiz.de/10012238606
Saved in:
9
A systems perspective on markets : toward a research agenda
Vargo, Stephen L.
;
Koskela-Huotari, Kaisa
;
Baron, Steve
; …
- In:
Journal of business research : JBR
79
(
2017
),
pp. 260-268
Persistent link: https://www.econbiz.de/10011745311
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