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United States
Service-dominant logic
52
Salespeople
49
Service-Dominant Logic
49
Verkaufspersonal
49
Marketing theory
36
Marketingtheorie
35
Relationship marketing
34
Beziehungsmarketing
33
Betriebliche Wertschöpfung
29
Value creation
29
Selling
25
Verkauf
25
Dienstleistung
16
B-to-B-Marketing
15
Business-to-business marketing
15
Marketing management
14
Marketingmanagement
14
Services
14
Dienstleistungsmarketing
13
Innovation
13
Services marketing
13
Marketing
12
Theory
12
Lieferantenmanagement
10
Supplier relationship management
10
Theorie
10
Consumer behaviour
9
Customer integration
9
Erfolgsfaktor
9
Institutional economics
9
Institutionenökonomik
9
Institutions
9
Konsumentenverhalten
9
Kundenintegration
9
New product development
9
Produktentwicklung
9
Success factor
9
USA
9
Strategisches Management
8
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English
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Vargo, Stephen L.
5
Ahearne, Michael
3
Koskela-Huotari, Kaisa
2
Lam, Son K.
2
Wieseke, Jan
2
Baron, Steve
1
Barrett, Michael
1
Chen, Qimei
1
Colurcio, Maria
1
Dagger, Tracey S.
1
Davidson, Elizabeth
1
Dick, Rolf van
1
Edvardsson, Bo
1
Hartmann, Nathaniel N.
1
Kraus, Florian
1
Lee, Ruby
1
Mathieu, John E.
1
McColl-Kennedy, Janet R.
1
Prabhu, Jaideep
1
Rapp, Adam
1
Rapp, Tammy
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Reynoso, Javier
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Sweeney, Jillian C.
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Australasian marketing journal
1
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
1
Journal of business research : JBR
1
Journal of marketing
1
Journal of service research : JSR
1
Management information systems : mis quarterly
1
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
1
The Routledge handbook of service research insights and ideas
1
The journal of product innovation management : an international publication of the Product Development & Management Association
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ECONIS (ZBW)
9
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1
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1
Enhancing stock market return with new product preannouncements : the role of information quality and innovativeness
Lee, Ruby
;
Chen, Qimei
;
Hartmann, Nathaniel N.
- In:
The journal of product innovation management : an …
33
(
2016
)
4
,
pp. 455-471
Persistent link: https://www.econbiz.de/10011599109
Saved in:
2
The role of leaders in internal marketing
Wieseke, Jan
;
Ahearne, Michael
;
Lam, Son K.
;
Dick, Rolf van
- In:
Journal of marketing
73
(
2009
)
2
,
pp. 123-145
Persistent link: https://www.econbiz.de/10003820612
Saved in:
3
Managing sales teams in a virtual environment
Rapp, Adam
;
Ahearne, Michael
;
Mathieu, John E.
;
Rapp, Tammy
- In:
International journal of research in marketing : IJRM ; …
27
(
2010
)
3
,
pp. 213-224
Persistent link: https://www.econbiz.de/10008664541
Saved in:
4
Toward a contingency framework of interpersonal influence in organizational identification diffusion
Kraus, Florian
;
Ahearne, Michael
;
Lam, Son K.
;
Wieseke, Jan
- In:
Organizational behavior and human decision processes : …
118
(
2012
)
2
,
pp. 162-178
Persistent link: https://www.econbiz.de/10009568854
Saved in:
5
Special section: Markets and Marketing
Vargo, Stephen L.
(
contributor
)
- In:
Australasian marketing journal
18
(
2010
)
4
,
pp. 233-263
Persistent link: https://www.econbiz.de/10008738300
Saved in:
6
Service innovation in the digital age : key contributions and future directions
Barrett, Michael
;
Davidson, Elizabeth
;
Prabhu, Jaideep
; …
- In:
Management information systems : mis quarterly
39
(
2015
)
1
,
pp. 135-154
Persistent link: https://www.econbiz.de/10010505864
Saved in:
7
Health care customer value cocreation practice styles
McColl-Kennedy, Janet R.
;
Vargo, Stephen L.
;
Dagger, …
- In:
Journal of service research : JSR
15
(
2012
)
4
,
pp. 370-389
Persistent link: https://www.econbiz.de/10009673031
Saved in:
8
Service-dominant logic : foundations and applications
Vargo, Stephen L.
;
Koskela-Huotari, Kaisa
;
Vink, Josina
- In:
The Routledge handbook of service research insights and …
,
(pp. 3-23)
.
2020
Persistent link: https://www.econbiz.de/10012238606
Saved in:
9
A systems perspective on markets : toward a research agenda
Vargo, Stephen L.
;
Koskela-Huotari, Kaisa
;
Baron, Steve
; …
- In:
Journal of business research : JBR
79
(
2017
),
pp. 260-268
Persistent link: https://www.econbiz.de/10011745311
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