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Concept marketing for communities : capitalizing on underutilized resources to generate growth and development
Phillips, Rhonda - 2002
Persistent link: https://www.econbiz.de/10001619627
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Flächenrecycling - Projektmanagement und Marketingstrategien : Dokumentation des 2. Deutsch-Amerikanischen Workshops "Auf dem Weg zu Wirtschaftlichem Flächenrecycling - Projektmana...
Tomerius, Stephan (ed.); Barczewski, Baldur (ed.);  … - Deutsches Institut für Urbanistik - 2004
Bislang ungenutzte Flächen werden in großem Umfang für Wohnen, Wirtschaft, Handel, Verkehr und Freizeit in Anspruch genommen, während Zahl und Ausmaß der brach liegenden Flächen in den Städten zunehmen. Vor diesem Hintergrund werden im Rahmen einer deutsch-amerikanischen...
Persistent link: https://www.econbiz.de/10002011711
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Selected aspects of the residential property market in the context of creating a city image (an example from Rzeszów)
Kuźniar, Wiesława; Cyran, Kazimierz - In: Olsztyn economic journal 15 (2020) 1, pp. 39-52
Persistent link: https://www.econbiz.de/10012221391
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Evaluation of brand use on city government websites : a search for brand type, repetition, and consistency
Tschirhart, Mary - In: Journal of nonprofit & public sector marketing 19 (2008) 1, pp. 35-53
Persistent link: https://www.econbiz.de/10003757537
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Effective factors on urban brand and their prioritization from perspective of international tourists (case study: Tehran's Milad Tower)
Zarandi, Hossein Mohammadpour; Hassani, Ali; Aminian, Naser - In: Journal of urban economics and management : a quarterly … 4 (2016) 14, pp. 115-136
Persistent link: https://www.econbiz.de/10011560761
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Brand Louisiana: capitalizing on music and cuisine
Slater, Jan - In: Destination branding : creating the unique destination …, (pp. 226-241). 2008
Persistent link: https://www.econbiz.de/10003845427
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Brand Philadelphia: the power of spotlight events
Smith, Michael F. - In: Destination branding : creating the unique destination …, (pp. 261-278). 2008
Persistent link: https://www.econbiz.de/10003845434
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Place brands across U.S. cities and growth in local high-technology sectors
Scarborough, William J.; Crabbe, Rowena - In: Journal of business research : JBR 130 (2021), pp. 70-85
Persistent link: https://www.econbiz.de/10012544766
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Creative clusters and governance : the dominance of the Hollywood film cluster
De Propris, Lisa; Hypponen, Laura - In: Creative cities, cultural clusters and local economic …, (pp. 258-286). 2008
Persistent link: https://www.econbiz.de/10003744844
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Creative clusters in low density urban areas : a case study approach
Selada, Catarina; Cunha, Inês Vilhena da; Tomáz, Elisabete - 2010
Creative clusters are considered to be only viable in big cities. However, creativity can act as a driving force for the development of low density areas, combating the exodus to large metropolis. On one hand, creative people are attracted to low density environments characterized by the...
Persistent link: https://www.econbiz.de/10011568497