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~subject:"Unternehmenserfolg"
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Unternehmenserfolg
Lieferantenmanagement
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Interactive effects of marketing strategy formulation and implementation upon firm performance
Ramaseshan, B.
;
Ishak, Asmai
;
Kingshott, Russel P. J.
- In:
Journal of marketing management : MM
29
(
2013
)
11/12
,
pp. 1224-1250
Persistent link: https://www.econbiz.de/10010209649
Saved in:
2
Dynamism and B2B firm performance : the dark and bright contingent role of B2B relationships
Chung, Henry F. L.
;
Kingshott, Russel P. J.
;
MacDonald, …
- In:
Journal of business research : JBR
129
(
2021
),
pp. 250-259
Persistent link: https://www.econbiz.de/10012509658
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