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Objective: Practices of traditional marketing cannot be fully applied to small and medium-sized enterprises (SMEs). SMEs owners have a responsibility to replace the practice with innovative behaviour such as entrepreneurial marketing (EM). This objective of this study is to examine the role of...
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and growth. Moreover, We propose that perspective allows entrepreneurs to accumulate experience and recognize and exploit … further opportunities. Implications & Recommendations: The study has implications mainly for entrepreneurs (recommendation for … entrepreneurial actions and their outcomes. It adds to our understanding of specific entrepreneurship phenomena like entrepreneurial …
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fundraising. In this study, the authors focus on three different entrepreneurs’ personality dark traits: narcissism … narcissistic expressions used by entrepreneurs in their pitches, and their impact on funding success. The authors found an inverted … U-shape relationship between entrepreneurs’ narcissism and the crowdfunding success. On the other hand, entrepreneurs …
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revealed that several individual characteristics discriminated between entrepreneurs and small business owners. Entrepreneurs …
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Entrepreneurial mindset and motivation are essential for launching a successful business venture. Recognising this, the study investigates how Entrepreneurial Development Programmes (EDPs) offered by RUDSETIs (Rural Development and Self-employment Training Institutes) influence trainees in...
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