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Marketing culture and business performance : re-examination of Webster's marketing culture measurement scale
Al-Mohammad, Samer; Akroush, Mamoun; Odetallah, … - In: Marketing intelligence & planning 32 (2014) 7, pp. 794-822
Persistent link: https://www.econbiz.de/10010423286
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A multi-layer organizational culture framework for enhancing the financial performance in tourism and hospitality family firms
Gamage, Thilini Chathurika; Tajeddini, Kayhan - In: Tourism management : research, policies, practice 91 (2022), pp. 1-16
Persistent link: https://www.econbiz.de/10013271607
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Does organisational culture determine performance differentials in the hospitality industry? : evidence from the hotel industry
Seidu, Samira; Mensah, Abigail Opoku; Issau, Kassimu; … - In: Journal of hospitality and tourism insights 5 (2022) 3, pp. 535-552
Persistent link: https://www.econbiz.de/10013272797
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Inter-organizational trust in franchise relationships and the performance outcomes : the case of fast-food restaurants in Turkey
Eser, Zeliha - In: International journal of contemporary hospitality management 24 (2012) 5, pp. 774-790
Persistent link: https://www.econbiz.de/10009568729
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Dynamic capability, knowledge, learning, and firm performance
Chien, Shih-yi; Tsai, Ching-han - In: Journal of organizational change management 25 (2012) 3, pp. 434-444
Persistent link: https://www.econbiz.de/10009570471
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Burger King and McDonald's : where's the spillover?
Yang, Nathan - In: International journal of the economics of business 19 (2012) 2, pp. 255-281
Persistent link: https://www.econbiz.de/10009570695
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Restaurant QSC inspections and financial performance : an empirical investigation
DiPietro, Robin B.; Parsa, H. G.; Gregory, Amy - In: International journal of contemporary hospitality management 23 (2011) 7, pp. 982-999
Persistent link: https://www.econbiz.de/10009383516
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Return on marketing investment : Pizza Hut Korea's case
Lee, Sungil; Yoo, Shijin - In: Management decision : MD 50 (2012) 9, pp. 1661-1685
Purpose: The purpose of this paper is twofold – the first is to explore the key actions that enabled Pizza Hut Korea (PHK) to come out of a nine‐year decline in sales and profits. The second purpose is to delve deeper into the concept of return on marketing as applied to the turnaround of...
Persistent link: https://www.econbiz.de/10009682082
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Das Starbucks-Geheimnis : wie aus Kaffee Gold wird
Michelli, Joseph; Michelli, Joseph A. - 2008 - 1. Aufl.
Persistent link: https://www.econbiz.de/10003597475
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Organizational characteristics and performance in Nigerian quoted companies
Okafor, Chinwuba - In: Research journal of business management 4 (2010) 1, pp. 48-60
Persistent link: https://www.econbiz.de/10008839614