Cover Page -- Title Page -- Copyright Page -- Contents -- List of Figures -- List of Tables -- List of Contributors -- Introduction -- PART ONE CONCEPTS -- 1 Understanding the Green Entrepreneur -- 2 Sustainability Entrepreneurship: Charting a Field in Emergence -- 3 The Making of the Ecopreneur...

To reduce a negative externality, socially responsible households can invest responsibly (SRI), consume responsibly (SRC), or do both. Which is better? In a closed microeconomic model with intertwined product and capital markets, we analyze how responsible households should use SRI and SRC to...