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"Lean, Ethical Business Communication shows how a focus on five key elements-strategy, content, outcome, presentation …, and ethics-generates effective business communication. Using a series of immersive case studies drawn from the fictional … tech company APPFORMS, the authors help students apply this five-point focus to the complex communication challenges that …
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zu adressieren. (2) Die ordonomische Unternehmensethik korporativer Akteure argumentiert, dass Unternehmen für ihre …
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