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Das digitale Zeitalter und seine Hyperökonomie. Aus erster Hand berichtet Christoph Keese von Unternehmern und Innovationen im Silicon Valley und verbindet die vielen Facetten des digitalen Wandels zum grossen Bild. Was sind die Erfolgsrezepte und Treiber der boomenden Internetwirtschaft?...
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This study exposes relevant tensions between deep-tech startups' sound technological solutions, confronted with lack of marketing skills to communicate their unique value proposition for targeted customers. Incorporating technological foresight as an essential component of strategic foresight,...
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The study examines the effect of corporate entrepreneurship (CE) as measured by innova-tion, risk taking, proactiveness … account for 56% variation in service firm's performance (Adj R-squared =0.5604). The findings further suggest that innovation … enhance non-financial performance, service firm managers should focus on innovation, risk taking, corporate venturing and …
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