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Exploring customer orientation as a marketing strategy of Mexican-American entrepreneurs

Peterson, Robert A.; Crittenden, Victoria Lynn - In: Journal of business research : JBR 113 (2020), pp. 139-148

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A road to empowernment : social media use by women entrepreneurs in Egypt

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Industry transformation via channel disruption

Crittenden, Andrew B.; Crittenden, Victoria Lynn; … - In: Journal of marketing channels : ... distribution … 24 (2017) 1/2, pp. 13-26

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The digitalization triumvirate : how incumbents survive

Crittenden, Andrew B.; Crittenden, Victoria Lynn; … - In: Business horizons 62 (2019) 2, pp. 259-266

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Influential entrepreneurs and entrepreneurial influencers : are they two sides of the same coin?

Crittenden, Victoria Lynn; Crittenden, William F.; … - In: Journal of marketing theory and practice : JMTP 32 (2024) 3, pp. 330-345

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Self-perceived performance of female-owned firms and male-owned firms : insights from black and Mexican-American entrepreneurs

Peterson, Robert A.; Altounian, David - In: Go-to-market strategies for women entrepreneurs : …, (pp. 95-105). 2019

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Evolving Entrepreneurial Education : Innovation in the Babson Classroom

Crittenden, Victoria L. - 2015

In this book, written by educators for educators, scholars from a variety of academic disciplines at Babson College share their experiences in inspiring the next generation of entrepreneurs. It offers unique insights into how self and contextual awareness is created and delivered

Persistent link: https://www.econbiz.de/10012679443