Zanger, Cornelia; Hodicová, Radka; Gaus, Hansjoerg - In: Journal of East European management studies : JEEMS 13 (2008) 1, pp. 40-63
This paper examines the relationship between the psychic distance of decision makers in SMEs from specific foreign markets and their interest in cooperation with companies from those countries. Based on a review of the literature and a qualitative empirical study among entrepreneurs in the...