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~subject:"Unternehmenskultur"
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Unternehmenskultur
Consumer behaviour
18
Konsumentenverhalten
18
Brand management
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Markenführung
15
Cultural identity
10
Culture
10
Kulturelle Identität
10
Brand image
8
Markenimage
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Brand
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International marketing
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Internationales Marketing
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Markenartikel
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Collectivism
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Kollektivismus
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Social values
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Soziale Werte
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Status
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Corporate Social Responsibility
3
Corporate culture
3
Corporate social responsibility
3
Fundraising
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Globalisierung
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Globalization
3
Individualism
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Individualismus
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Kultur
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National culture
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Nationalkultur
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Personality psychology
3
Persönlichkeitspsychologie
3
Power
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Social hierarchy
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Social norm
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Social norms
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Social status
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Soziale Norm
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Torelli, Carlos J.
3
Stoner, Jennifer L.
2
Ahluwalia, Rohini
1
Cheng, Shirley Y. Y.
1
Gomez, Pierrick
1
Leslie, Lisa M.
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Olson, Nicholas J.
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To, Christopher
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
1
Journal of consumer research : JCR ; an interdisciplinary bimonthly
1
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
1
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ECONIS (ZBW)
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It's not just numbers : cultural identities influence how nutrition information influences the valuation of foods
Gomez, Pierrick
;
Torelli, Carlos J.
- In:
Journal of consumer psychology : JCP : the official …
25
(
2015
)
3
,
pp. 404-415
Persistent link: https://www.econbiz.de/10011344200
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2
Culture and social hierarchy : collectivism as a driver of the relationship between power and status
To, Christopher
;
Leslie, Lisa M.
;
Torelli, Carlos J.
; …
- In:
Organizational behavior and human decision processes : …
157
(
2020
),
pp. 159-176
Persistent link: https://www.econbiz.de/10012253969
Saved in:
3
Redefining home : how cultural distinctiveness affects the malleability of in-group boundaries and brand preferences
Torelli, Carlos J.
;
Ahluwalia, Rohini
;
Cheng, Shirley Y. Y.
- In:
Journal of consumer research : JCR ; an …
44
(
2017
)
1
,
pp. 44-61
Persistent link: https://www.econbiz.de/10011763790
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