"The nexus of human mobility and communication is intricate, and this volume uncovers the deep-rooted significance of tourism and media . From antiquity to modern day, Western communication systems have artfully crafted the allure of destinations, making places irresistible to the travellers. At...

The paper presents theoretical and practical aspects of the impact of arts on tourist experiences. The paper will analyse both theoretical and practical aspects of experience marketing of art's events on tourist experiences. In empirical research, the paper will present results about the...