The fundamental paradigm shift from traditional value chains to agile service value networks (SVN) implies new economic and organizational challenges. This work provides an auction-based coordination mechanism that enables the allocation and pricing of service compositions in SVNs. The mechanism...

The long tail phenomenon has been heavily discussed in recent years. What has been neglected so far is its striking relevance for electronic services. Whereas consumers expectations about information goods are often vague and transient, their requirements are pronounced and specific when it...