Performance measurement matters in today's complex business arena irrespective of the type, nature, and volume diversity in business. If the result of the performance measurement goes wrong due to the faulty or inaccurate selection of tool(s), then the total process will prove wrong in due time...

This study examines the outperformance of Economic Value Added (EVA) on traditional performance measures in explaining the contemporaneous Market Value Added (MVA).We also aim to test the best predictor of MVA of Indian companies among the value based measure and traditional performance measure....