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Verbraucher
Marktforschung
6
Vereinigte Staaten
5
Retailing
4
Einzelhandel
3
Kanada
3
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2
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2
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King, Charles W.
3
Pessemier, Edgar A.
3
Tigert, Douglas J.
3
Arnold, Stephen J.
1
Bass, Frank M.
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Journal of marketing research : JMR
1
Journal of retailing
1
New ideas for successful marketing : [National Conference American Marketing Association, June 13 - 15, 1966, Chicago]
1
Patronage behavior and retail management
1
Proceedings of the Winter Conference of the American Marketing Association
1
The Wiley marketing series
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ECONIS (ZBW)
6
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1
The innovator in the fashion adoptation process
King, Charles W.
- In:
Proceedings of the Winter Conference of the American …
(
1964
),
pp. 324-339
Persistent link: https://www.econbiz.de/10003601525
Saved in:
2
Applications of the sciences in marketing management
Bass, Frank M.
(
contributor
);
King, Charles W.
(
contributor
)
-
1968
Persistent link: https://www.econbiz.de/10000050369
Saved in:
3
The geographically mobile consumer : a conceptual framework for retail management and patronage theory development
Hyman, Michael R.
;
King, Charles W.
- In:
Patronage behavior and retail management
,
(pp. 391-408)
.
1983
Persistent link: https://www.econbiz.de/10003066940
Saved in:
4
Personality, activity, and attitude predictors of consumer behavior
Pessemier, Edgar A.
;
Tigert, Douglas J.
- In:
New ideas for successful marketing : [National …
,
(pp. 332-347)
.
1966
Persistent link: https://www.econbiz.de/10003649723
Saved in:
5
Can new product buyers be identified?
Pessemier, Edgar A.
;
Burger, Philip C.
;
Tigert, Douglas J.
- In:
Journal of marketing research : JMR
4
(
1967
)
4
,
pp. 349-354
Persistent link: https://www.econbiz.de/10002637874
Saved in:
6
Market monitoring through attitude research
Arnold, Stephen J.
;
Tigert, Douglas J.
- In:
Journal of retailing
49
(
1973/1974
)
4
,
pp. 3-22
Persistent link: https://www.econbiz.de/10001905773
Saved in:
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