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Psychologie der Marke : die Marke aus der Sicht des Verbrauchers
Sommer, Rudolf - 1998
Persistent link: https://www.econbiz.de/10004567135
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Values, lifestyles, and psychographics
Kahle, Lynn R. (contributor) - 1997
Persistent link: https://www.econbiz.de/10004347392
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Consumer psychology
Pasricha, Seema - 2007
Persistent link: https://www.econbiz.de/10004899184
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Handbook of consumer psychology
Haugtvedt, Curtis P. (contributor) - 2008
Persistent link: https://www.econbiz.de/10004899345
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Inside the mind of the shopper : the science of retailing
Sorensen, Herb - 2009
Persistent link: https://www.econbiz.de/10004938614
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Consumer psychology
Jansson-Boyd, Cathrine V. - 2010
Persistent link: https://www.econbiz.de/10004951092
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Cognitive reference age among the elderly : a new concept for marketing
Barak, Benny - 1979
Persistent link: https://www.econbiz.de/10004708434
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Advertising and identity in Europe : the I of the beholder
Cannon, Jackie (contributor) - 2000
Persistent link: https://www.econbiz.de/10004775631
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Handbook for the teaching of economic and consumer psychology
Webley, Paul (contributor) - 1999
Persistent link: https://www.econbiz.de/10004205943
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Werbe- und Konsumentenpsychologie
Felser, Georg - 2001 - 2. Aufl.
Persistent link: https://www.econbiz.de/10004678113