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~subject:"Verbraucher"
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Verbraucher
Customer satisfaction
12
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customer satisfaction
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Fornell, Claes
5
Riemer, M.
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Stauss, B.
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Journal of consumer affairs : official publication of the American Council on Consumer Interests
1
Marketing und Verbraucherpolitik
1
Praeger special studies in U.S. economic, social, and political issues
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ECONIS (ZBW)
4
USB Cologne (EcoSocSci)
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1
Consumer input for marketing decisions
Fornell, Claes
-
1976
Persistent link: https://www.econbiz.de/10000049883
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2
Complaint management and marketing performance
Fornell, Claes
-
1980
Persistent link: https://www.econbiz.de/10002158664
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3
Increasing the organizational influence of corporate consumer affairs departments
Fornell, Claes
- In:
Journal of consumer affairs : official publication of …
15
(
1981
)
2
,
pp. 191-213
Persistent link: https://www.econbiz.de/10002158690
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4
Consumer input for marketing decisions : a study of corporate departments for consumer affairs
Fornell, Claes
-
1976
Persistent link: https://www.econbiz.de/10009606620
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5
Verbraucherabteilungen in Unternehmen : ein kommunikationsorientierter Ansatz
Fornell, Claes
- In:
Marketing und Verbraucherpolitik
,
(pp. 473-487)
.
1982
Persistent link: https://www.econbiz.de/10002158727
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