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Verbraucherverhalten
Consumer behaviour
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Consumer behavior
Schiffman, Leon G.
;
Kanuk, Leslie Lazar
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2010
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10. ed., global ed., [Nachdr.]
Persistent link: https://www.econbiz.de/10003883113
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Consumer behavior
Schiffman, Leon G.
;
Wisenblit, Joseph
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2015
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11th edition, global edition
Persistent link: https://www.econbiz.de/10013481964
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