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~subject:"Vereinigte Staaten"
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Entscheidungsmodelle der Werbu...
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Vereinigte Staaten
Werbung
13,788
Advertising
9,724
Werbewirkung
3,754
Advertising effects
3,700
Konsumentenverhalten
2,845
Consumer behaviour
2,839
Planung
2,686
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1,766
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1,761
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1,573
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1,516
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1,260
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990
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816
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811
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725
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721
Marketingmanagement
644
advertising
642
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622
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593
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554
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543
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542
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460
Pricing strategy
460
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446
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434
Markenartikel
419
Wettbewerb
406
Zielgruppe
346
Brand
338
Target group
333
Werbewirtschaft
313
Großbritannien
302
Competition
301
Werbepsychologie
298
Öffentlichkeitsarbeit
289
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277
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Konferenzschrift
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Aufsatzsammlung
2
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2
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1
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English
164
Undetermined
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German
11
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Scanlon, Paul D.
4
Sethi, S. Prakash
3
Weilbacher, William M.
3
Aaker, David A.
2
Asch, Peter
2
Backman, Jules
2
Bailey, Earl L.
2
Becker, Helmut
2
Bogart, Leo
2
Borden, Neil H.
2
Britt, Steuart Henderson
2
Brush, Brian C.
2
Dirksen, Charles J.
2
Feofanov, O. A.
2
Ferguson, James M.
2
Ferrell, O. C.
2
Fowles, Jib
2
Friedmann, John
2
Greer, Douglas F.
2
Greyser, Stephen A.
2
Hurwood, David L.
2
Kinnucan, Henry W.
2
Kroeger, Arthur
2
Köhler, Falk
2
Mann, H. Michael
2
Markham, Jesse W.
2
Nicosia, Francesco M.
2
Norris, James S.
2
Ornstein, Stanley I.
2
Percy, Larry
2
Staudt, Thomas A.
2
Taylor, Donald A.
2
Wells, Alan
2
Wilson, David E.
2
Wind, Yoram
2
Abt, Clark C.
1
Abt, Henri Antoine
1
Achenbaum, Alvin A.
1
Adams, Stephen C.
1
Albaum, Gerald S.
1
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American Enterprise Institute for Public Policy Research
3
Federal Trade Commission
3
American Marketing Association
2
United States / Congress / House / Committee on Interstate and Foreign Commerce
2
ANA-Studie über die Zusammenarbeit zwischen Werbungtreibenden und Werbeagenturen in den USA
1
American Management Association
1
American association of Advertising Agencies
1
Association of National Advertisers
1
Booz, Allen and Hamilton Inc. <New York, NY>
1
Committee on Advertising
1
Committee on Government Operations, U.S. Senate
1
Committee on Interior and Insular Affairs, United States Senate
1
Consumer Research Institute, inc.
1
Council of State Governments
1
Department of Agricultural Economics, Cornell University Agricultural Experiment Station
1
Department of Agricultural Economics, Cornell University Agricultural Experiment Station, New York State College of Agriculture and Life Sciences, a statutory college of the State Univesity, Cornell University
1
Department of Agricultural Economics, New York State College of Agriculture and Life Sciences, Cornell University
1
Department of Planning and Economic Development, State of Hawaii
1
Fortune
1
General Accounting Office
1
Graduate School Of Business Administration
1
Marketing Science Institute
1
Missouri Office of Administration, Division of Budget and Planning
1
National Business Council for Consumer Affairs / Sub-Council on Advertising and Promotion
1
New Mexico
1
New Mexico State Highway Commission
1
Northwestern University (Evanston, Ill.) / School of Commerce / William A. Vawter foundation on business ethics
1
Office of the Assistant Secretary for Community Planning and Development, Department of Housing and Urban Development
1
Point-of-Purachse Advertising Institute
1
RANN,-Research Applied to National Needs, Division of Intergovernmental Science and Public Technology
1
Rationalisierungs-Kuratorium der Deutschen Wirtschaft
1
Science Policy Research Division Congressional Research Service Library of Congress
1
Study on the consumer judgment of advertising
1
Subcommittee on Rural Development of the Committee on Agriculture and Forestry, U. S. Senate
1
The Florida Department of Administration, Division of State Planning, Bureau of Comprehensive Planning
1
U.S. Department of Housing and Urban Development, Office of Policy Development and Research
1
U.S. Senate
1
United States / Congress / House / Committee on the Budget
1
United States / Congress / Senate / Committee on Commerce
1
United States / Congress / Senate / Committee on Commerce / Consumer Subcommittee
1
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Journal of marketing
11
Antitrust law & economics review
9
Journal of advertising research
7
Journal of marketing research : JMR
7
Southern economic journal
5
The antitrust bulletin : the journal of American and foreign antitrust and trade regulation
5
Issues in advertising : the economics of persuasion ; [a conference spons. by the American Enterprise Institute for Public Policy Research]
4
Planning theory in the 1980's : a search for future directions
4
A Century of Marketing
3
California management review
3
Frontiers of advertising theory and research : a symposium honoring C. H. Sandage
3
Our third century : directions ; a symposium ; appendix ; Committee on Government Operations, U.S. Senate
3
A Ronald Press Publication
2
A century of marketing
2
A.E. Res.
2
AEI studies
2
Bankers' magazine
2
Issues in American economic history : selected readings
2
Journal of economic issues : jei
2
Journal of retailing
2
Journal of the American Institute of Planners
2
Readings in advertising and promotion strategy
2
SŠA : ėkonomika, politika, ideologija ; ežemesjačnyj naučnyj i obščestvenno-političeskij žurnal
2
The Conference Board record
2
The journal of law & economics
2
The review of economics and statistics
2
Westview special studies in public policy and public systems management
2
93. Congr., 2. sess. Committee Print
1
94. Congr. 2. sess. Committee Print.
1
94. Congr., 2. sess. Committee Print.
1
A Century of marketing
1
A Petrocelli book
1
A.E. Res. 78-17
1
AEI Studies
1
AEI round table
1
AEI symposia / America Enterprise Institute for Public Policy Research
1
Abt Associates Forschung
1
Advertising and consumer psychology conferences
1
Akron business and economic review
1
Alaska and its history
1
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ECONIS (ZBW)
338
EconStor
1
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1
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1
Long-term profit planning
Weinwurm, Ernest H.
;
Weinwurm, George F.
-
1971
-
1. print.
Persistent link: https://www.econbiz.de/10000556093
Saved in:
2
Management for the future
Benton, Lewis
(
ed.
)
-
1978
Persistent link: https://www.econbiz.de/10000582148
Saved in:
3
The Study of the Future: an Agenda for Research
Boucher, Wayne I.
(
contributor
);
Amara, Roy
(
contributor
)
-
1977
Persistent link: https://www.econbiz.de/10000602157
Saved in:
4
Public planning : failure and redirection
Levine, Robert A.
-
1972
Persistent link: https://www.econbiz.de/10000346169
Saved in:
5
Compendium of materials on zero-base budgeting in the States
United States / Congress / Senate / Committee on …
-
1977
Persistent link: https://www.econbiz.de/10000329744
Saved in:
6
Planning, an author and subject index to the selected papers from the American Society of Planning Officials national planning conferences, 1960-1971
Worsham, John P.
-
1979
Persistent link: https://www.econbiz.de/10000333663
Saved in:
7
Planning in America : learning from turbulence
Godschalk, David R.
(
ed.
)
-
1974
-
1. pr
Persistent link: https://www.econbiz.de/10000114778
Saved in:
8
Social planning in the United States
Young, Benjamin F.
-
1960
Persistent link: https://www.econbiz.de/10000667593
Saved in:
9
Public participation in planning and resource management : an annotated bibliography
Gundry, Kathleen
-
1978
Persistent link: https://www.econbiz.de/10000670414
Saved in:
10
Interactive forecasting : univariate and multivariate methods
Makridakis, Spyros G.
;
Makridakis, Spyros G.
; …
-
1978
-
2. ed.
Persistent link: https://www.econbiz.de/10000089376
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