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Personal values and consumer psychology
Pitts, Robert E. (ed.); Woodside, Arch G. (ed.) - 1984
Persistent link: https://www.econbiz.de/10000331596
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Gasoline prices : their effect on consumer behavior and attitudes
Willenborg, John F.; Pitts, Robert E. - In: Journal of marketing 41 (1977) 1, pp. 24-31
Persistent link: https://www.econbiz.de/10003011939
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Perceived situational effects on price sensitivity
Willenborg, John F.; Pitts, Robert E. - In: Journal of business research : JBR 5 (1977) 1, pp. 27-38
Persistent link: https://www.econbiz.de/10003011951