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The value of information for selected appliances
Ratchford, Brian T. - In: Journal of marketing research : JMR 17 (1980) 1, pp. 14-25
Persistent link: https://www.econbiz.de/10002687222
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Factors affecting consumers' use of information sources
Andreasen, Alan R.; Ratchford, Brian T. - In: Journal of business research : JBR 4 (1976) 3, pp. 197-212
Persistent link: https://www.econbiz.de/10001838587
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Some determinants of allowed rates of return on equity to electric utilities
Hagerman, Robert L.; Ratchford, Brian T. - In: The Bell journal of economics 9 (1978) 1, pp. 46-55
Persistent link: https://www.econbiz.de/10002747153
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A study of prices and market shares in the computer mainframe industry
Ratchford, Brian T.; Ford, Gary T. - In: The journal of business : B 49 (1976) 2, pp. 194-218
Persistent link: https://www.econbiz.de/10002687211